As I said busy couple of months, and one month later I introduce
Stanford Row.They introduced themselves to me about two months ago . They are about custom fit fashion, something a couple of my clients and readers would greatly appreciate. Their physical offices are in New Zealand and so for that you all do know they will be a favourite seeing as I'm on a mission to visit and perhaps work in New Zealand. As usual , in the coming weeks I will be reviewing the designs showcased on the site but as a way to welcome them, below is a short infor-pack an official press release:
The
made to measure marketplace
Our vision is to fight the things that separate people from
people
- We believe mass production is one of the things that
separates us
- It's bad for people, it's bad
financially and quite frankly, it's boring!
And we're going to do that whilst seeing clothes made that
actually fit you and not a near guess
Clothing sizes were invented by industrialists in the 1800's 'as a crucial, and
underappreciated, step in the mass production of garments' (Wikipedia)
Well we appreciate mass production for all it's given us, the shell suit,
hoodies and clothes we have to replace every 3 months. Thanks, appreciated
Stanford Row is introducing you to a world of amazing designers, dressmakers
and tailors from across the globe who are making quality garments and their
making them to fit you!
It's true some of the garments you'll find here are more expensive than you'll
find at the mall but they're likely to last a life time longer and be 100% more
unique.So when you're ready to stop following come and
join us
At Stanford Row we don't accept the thinking that
you should
fit your clothes. We believe your clothes should
fit you.
Do you ever get a vague feeling that there's
something inherently wrong when looking longingly at a gorgeous dress knowing
that you'll have to settle for it in a size that's sort of close to your body
shape as long as you've embraced the fact that bits of you are doomed to poke
out here and there or get lost somewhere in the show.
Here's a quick history lesson,
trust me this won't hurt :)
The clothing size format that you and I know was invented during the 1800's by
industrialists (
wiki) so they could maximise mass production and make more
money (note: not so as we could look better).
This brought us such wonders as the shell suit, the hoodie, and a million pairs
of jeans that don't quite fit shoved to the back of our closets. It
worked for them of course, they made a fortune out of our mistakes and
so-called imperfections (oh, and on the back of their sweat shop slaves).
And up until now, we've just gone along with it.
We expect to waste money on bad quality clothes that only sort of fit and only
sort of express the look we have in mind. We expect to be a certain
'size', a certain style, and if we're not, we squeeze ourselves into the mould
and then pay for the privilege.
Well it's time to forget all this. It's time to celebrate our bumps and
curves and expect the clothes to conform to them, not the them way round. It's
time to return to the joy of a garment well made, perfectly fitted, and
gloriously unique
made just for you.
Stanford Row is a fabulously new on-line marketplace
with on site fitting room bringing hundreds and hundreds of designers all
presenting their uniquely gorgeous clothes, all made to measure! These
are not big businesses, selling as much as they can for as little effort as
they can get away with. These are talented, creative, hard-working people
from all over the globe, producing little miracles which are worth every cent.
Visit now and definitely
register. Designers on Stanford Row will be sending me
specials directly so I can give them to you and post this around, invite your
friends and let's get on board with the revolution!
Visit now:
www.StanfordRow.com
Where everything is made to you
So come, meet the creators, be a creator and share our dream
to bring people together again.
