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Showing posts with label FASHION STYLIST. Show all posts
Showing posts with label FASHION STYLIST. Show all posts

Wednesday, October 23, 2013

Personal Style Interview: Karol

Karol is a stylist so I'm pretty chuffed that she is doing this interview :-) she also shares the same feeling with me as regards harem pants! A look I can admire in others but cannot be caught dead in!  Other than being a stylist, she is also a marketer and a makeup artist. To see more of her work check out her facebook page  Styled by Owidh'Karol  

Some say fashion is cyclical; others see it as a constant reinvention of taste. But no matter how you look at it, style is always personal.

 1. Outfit for a night out:  
 Whatever I wear always has to have an element of sequin, spikes, or studs. For some reason shiny things just make me happy





2. For lounging around you throw on. You’ll find me in jeans or anything comfortable…


 



3. Which motto do you most relate to?
The more things change, the more they stay the same.
Variety is the spice of life.

Wear your heart on your sleeve.
Fortune favors the bold.

You can never be too rich or too thin.
4. What’s your signature makeup look? A soft lip colour (mostly purple or red) with a neutral eye-shadow colour.



5. If you could only wear one piece of jewelry it would be? My watch or earrings, either one of the two..


6. What would you wear for a typical day at work? when it comes to fashion and beauty jobs, I’m allowed to dress casually, plus I also spend most of my time on my feet, so definitely flat shoes are a must, and any other outfit that’s comfortable. 



On the other hand if I have to dress formal, I’ll usually opt for a plain dress or skirt as my starting point, then I can layer it with cute pieces here and there. 




7. What is your favorite accessory? A wrist watch (you can always dress it up or down)


8. Who do you consider your celebrity fashion icon? I don’t think I have any, but I do appreciate Kelis unique style.. she's a bit weird in her outfit choices. I wouldn’t copy it, but I definitely think it’s cool… 





10. Describe the underwear you are wearing RIGHT NOW. it’s not cute. Am embarrassed NEEEEXT..


11. What is your age group? Early twenties? Mid twenties? Late twenties? In your thirties? In your forties?  Early twenties baby….the “Golden Years” ….NOT

12 What is your occupation? Marketer/Fashion stylist/Makeup artist

13. Are you a parent? And if so does it have an impact in your style NOPE


14. Are you married and if so does it affect your style? NOPE


15. What you would never be caught dead in? those MC Hammer/Aladin/Harem pants… I say NONONONONO(in my destiny’s child voice) 




16. What’s one trend or look that really irritates you? Those mc hammer pants again they just don’t flatter a woman’s figure.. But I have to say they do look good on some males “SOME” being the key word here. For men its those tight skinny jeans, it makes them seem like they are trying too hard.


17. What inspires your style? I guess it depends on my mood .. Sometimes I feel girly or classy or ratchet or bitchy or daring etc.. That will inspire what I wear on that day.


18. Your best physical feature or one you get most compliments? Probably my body shape or my big eyes. 


19. Last outfit your bought? A pair of weird flared pants that look like a pleated  skirt, and a cute black coat from toi market….


20. Your personal style in one word. SimplisticSheek


21. Worst look you ever wore?  These Pencil like tights that I got from some hawker, which ripped right down the middle during rave one night and I had to walk around the rest of the night with my friends scarf tied around my waist…

22. A look that you always find attractive in the opposite sex? A well fitting outfit that’s not to tight or too baggy but just right


23. What is weird about you? Practically everything..


24. What is unique about you? I’ve often been told that the way react to different situations around me is just different from the average person. 

Friday, April 13, 2012

Fashion Images Tutorial

We are set to do another photo shoot in the next two or so weeks hence my posts will reflect on that. This week we've been working with a high end Salon on a photo shoot for re branding purposes and I must say I learned a lot. First of all I do not LIKE such shoots...give me a clean fashion shoot any day!!!!!! That said and done I worked with some of the teenagers and they were the best! Today I want to breakdown the different fashion images and perhaps breakdown for those interested in the industry and others who hears the terms but have no inkling what they mean.

I would categorize fashion images as Commercial/catalog, Editorial and High-end fashion. Lets look through each category. For those of you who can’t wait for the elaborate answer, here is the quick overview:

Commercial Photography sells a product.
High end Fashion Photography sells a lifestyle.
Editorial Photography sells a story.

COMMERCIAL/CATALOG: This is an informational image. The end result is to sell a particular product using the image. Hence, the emphasis of the whole shoot is on the product. That means that the lighting, the styling, and the background are usually very plain (not in a bad way).The model may be standing on a simple background such as white or Grey. The styling is clean and simple, we are selling the wardrobe and showing the details of the material.One big difference between the two is that with commercial photography, the client generally has the most creative control. With editorial photography, the photographer generally has the most creative control.


EDITORIAL This usually involves several shots telling a particular story or following a particular theme. The model is on location, in an environment, or living/interacting with a lifestyle. These images are not as posed and the styling and makeup/hair can be more extreme. Editorial also implies more of an edge to the shot. That's what separates the style from more commercial types of photos.The wardrobe may have more accessories such as jewelry, scarves, hats, shoes, and handbags. Everything on the model and in the background is very styled to create a powerful still image or slice-of-life. We see this style in the better fashion magazines such as Vogue, Harper’s Bazaar, and Elle, it is usually the featured spreads and stories consisting of 5-10 pages. The models are put in a role or theme and tend to act out a story. The most obvious give away is the continuity of the wardrobe or poses In lieu of a storyline, editorial is often highly styled: IOW, heavy makeup, hair, or wardrobe concepts. Sometimes these strong visuals are what unites the series of shots. Editorial photography does not pay nearly as well as commercial, but with editorial, you usually get much more creative freedom, and you get a credit line. You do it to add to your portfolio - then show the portfolio to get commercial work.


HIGH FASHION. The image is selling a particular lifestyle rather than a product.This is an area that goes all out.The styling of the wardrobe may be a fantasy and may never be worn as pictured, rather it is styled to create a dramatic and powerful image. The models poses are eclectic and exaggerated, facial expressions can be calm or piercing. Sometimes the models face is calm and everything below the chin is in turmoil…or vice versa…a contradiction. All the individual elements of the models look and pose, the wardrobe, the styling, hair/makeup, and the lighting all work together to create a single powerful image…..an image that would completely fall apart and fail if one of the elements did not work. Every object and accessory has its place in this organized chaos, to create a flawless image.That is why we hire a crew of talented stylists that can work together and complete the vision. Most high-fashion ads are "art" ads-- think of the latest Jil Sander spreads in which a mod androgyne alienesque figure sticks out his-her hips and glares out from under a pair of massive brow bones. hair is swept back under a hat, mod coat is a pale white like the background. we no longer focus on the clothes-- we instead focus on the contortions of face and body. the fact that the pose is not relaxed, natural or normal makes us think. the ads are, in essence, interactive. most of my work has led up to making an ironic statement such as those mentioned.

In essence, your style of photography depends on the clients’ needs and wants. If the client wants to sell a lifestyle associated with his product rather than the product itself, you will have to deliver fashion photography. If the client on the other hand just wants to show off his products (such as for a catalog shoot), you will have to deliver commercial photography. If the client already has a story or a script and just wants the photos to support the story, it’s your turn to get the mood of the story and deliver an editorial piece on it.